Framer / SaaS Design
AI
Investment
Platform

PROJECT OVERVIEW
The Brief
Investment teams are drowning in data but starving for clarity. Portfolio signals get buried. Manual workflows eat hours. And by the time a decision is made, the market has already moved. Sentra was built to change that — an AI-powered asset management platform that surfaces what matters and automates what doesn't.
The design challenge was significant. Financial data is dense, complex, and high-stakes. The brief was to make it feel clean, calm, and intelligent — not clinical and intimidating. Every section of the site needed to communicate trust and technological credibility simultaneously. Built entirely in Framer with smooth scroll interactions, bento grid layouts, and a dark premium aesthetic that signals authority from the first scroll.
Framer SaaS landing page
AI fintech positioning
Bento grid feature layout
Design & Build
The site is structured around clarity of value — each section answers one question the visitor has before moving to the next. Hero establishes the category. Bento grid shows the feature depth. Benefits section handles the "why switch" objection. Pricing removes the final friction. The testimonial carousel features real-use personas across wealth advisors, crypto analysts, startup founders, and operations directors — demonstrating breadth of audience without confusing the core message. Trusted by 5,600+ users with $70M+ assets managed and a 96.5% client retention rate — the social proof is built into the fabric of the layout, not bolted on.

Final Result
Sentra launched as a complete SaaS marketing site with six fully structured sections — hero, features, benefits, pricing, testimonials, and FAQ — all optimised for conversion. Pricing tiers from $99/month Core to $2,099/month Vision give the sales funnel a clear entry point at both ends of the market.
A fintech product that looks as intelligent as the AI behind it. Sentra proves that complex financial technology doesn't need a complex interface to communicate its value. When the design is this clear, the product sells itself.
Client
Sentra — AI Asset Management & Investment Platform
Category
Framer SaaS Landing Page — AI Fintech, Bento Layout, Scroll Interactions
Timeline
2025
Live Project
View Work

